Preface The rapid advancement of generative AI models, such as GPT-4, industries are experiencing a revolution through automation, personalization, and enhanced creativity. However, this progress brings forth pressing ethical challenges such as data privacy issues, misinformation, bias, and accountability. A recent MIT Technology Review study in 2023, a vast https://roiwithaiadvertising44321.collectblogs.com/78116195/navigating-ai-ethics-in-the-era-of-generative-ai